Erborian wants nothing but the best for women's beauty, so it's only natural that this Paris-Seoul skincare brand should have chosen to work with ginseng. Ginseng is considered a national beauty treasure by Korean women.
For 2,000 years, ginseng root has been a traditional herb in South Korea. Long ago, wild ginseng was the only ginseng known. Where it was extremely rare, it was reserved for the Emperor, his court and a few feudal lords.
The shape of ginseng root bears a resemblance to the human body and its name (pronounced "insam" in Korean) contains the Chinese character for man. Korean ginseng
is also known by the names of the peninsula's last two royal dynasties: Goryeo ginseng and Joseon ginseng. Ginseng saponins are structurally near chemical relatives of the anti-inflammatory compounds such as steroids and glycyrrhetinic acid from liquorice. It is thus not surprising that anti-inflammatory properties have been reported for ginseng extracts. Ginseng based complexes also help to fight against the visible signs of aging, to moisturize the skin and improve its elasticity.